• Good lawyers generate business as well as practice law.
  • These lawyers understand generating business can be the difference between them keeping or losing their job.
  • These lawyers also know billing a lot of hours and doing quality work ensures them nothing if they aren't able to generate business.

A. Harrison Barnes
Harrison Barnes

When people are in law school, and even in their first few years out of law school, they believe that the most important components of a successful law firm career involve (1) billing a lot of hours (i.e., working hard) and (2) doing quality work. Very rapidly, however, young lawyers come to understand that just as important as doing first-rate work is their ability to generate business for the firm that they work in. So, how do lawyers get clients? Better yet, how do clients find lawyers?

The purpose of this article is to examine how to get clients as a lawyer.

In many respects, this may be one of the most important articles you ever read. Your success in generating clients and business will in large part determine your eventual success as an attorney.