Holiday Cards in August? | BCG Attorney Search

Lateral Attorney Report

Holiday Cards in August?

By Steve Seckler

My colleagues and I have written a number of times on this blog about the value of on-line networking sites like LinkedIn (e.g. here, here and here.) While I’m a big believer in adopting new technology, I also know that it is important to hold on to some of the old ways of doing business. And one of the old ways of doing business is to send personalized holiday cards that demonstrate to clients that you are truly thinking about them.

Okay, maybe August is a little early to be thinking about holiday cards. But is it really? Do you have a holiday card list already prepared? Maybe it’s time to get a head start. Are you going to order your cards early enough in the Fall so that you can write personal notes on most of them before they are sent out?

Thinking about sending out e-cards this year? What about printed cards that include a facsimile of your signature? Guess what: no one is fooled. These and other tips about going back to the analog world when trying to connect with clients and referral sources.

Related posts:
  1. 10 Questions to Ask Your Headhunter
  2. Creative Ways to Increase Employee Departures
  3. Tips for Holiday Networking


Back