Many of the most successful recruiters do not spend their time cold calling or submitting candidates to law firms. Often the most successful recruiters are those that are able to pick up the phone and call associates or partners with whom they have developed relationships, whether it be for purposes of recruiting them directly, picking their brains about other potential candidates, or gaining insightful information about the market and firms in general. These recruiters are the true stars of the industry. They have learned the art of the most effective way to recruit-through building professional relationships, and building them at all levels. It is this relationship-building that allows them to truly succeed. The fact that long-term relationships tend to establish a higher level of trust and confidence argues that these are the best relationships to foster.
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